Through a branded Live collaboration with New Beginnings Global on both US and Mexico markets, TimeOFF — a China-origin sportswear brand — successfully achieved a TikTok Live breakthrough.
The project focused on driving GMV performance through localized content. By combining account incubation, live operations, and close coordination with TikTok team resources, TimeOFF successfully launched in new market, accelerated brand exposure, improved live conversion, and built strong community engagement.